5 Stats That Show Affiliate Marketing Is Still Growing.

Since the early 2000’s, affiliate marketing has been an industry of steady growth. Let’s take a look at a few figures that suggest that growth is only going to continue.

1. Amount spent on affiliate marketing:

2010 - $1.6 billion

2020 - $6.8 billion

2023 - $13 billion

2. Over 80% of brands use affiliate marketing programmes.

3. 31% of US brands list affiliate marketing within their top 3 revenue sources.

4. ​​The global digital advertising market is expected to be worth over $763B in 2025

5. Affiliate marketing is considered a crucial skill by 40% of marketers.

Affiliate Flash’s Take:

Affiliate marketing has become a crucial part of the ecommerce landscape. Depending on your sources and methodology, affiliate marketing now makes up between 15-30% of the eCommerce landscape.

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